YPB Connect Platform
What is it?
A proprietary, customized, cloud based SAAS that integrates digital authentication, secure track and trace, customer engagement and foot traffic related technologies. The platform tracks device interactions, generates reports and delivers content through client managed campaigns.
How does it work?
Each digital YPB deployment is linked to the Connect Platform allowing clients to track and manipulate interactions. Every enabled NFC tag, QR code, image recognition scan or beacon reports each minute interaction back to the platform, including time of day, location, purpose and outcomes. The Connect Platform also provides targeted messaging to select and deliver the most effective communication to specific users based on their profiles in our database. The Connect Platform gives granular detail of each campaign for clients and an intuitive CMS platform for autonomous deployment.